Little Beef vs. Big Beef: Delivering Food Security Without Waiting for Congress
For decades, America’s family ranchers have been calling for stronger protections to defend truth in labeling. The fight over Mandatory Country of Origin Labeling (MCOOL) has dragged on in Congress, while multinational packers blur the lines between imported and domestic beef. As a result, consumers are misled, and family ranchers are squeezed out of the market.
At Made in USA One LLC (MIUSA.ONE), we believe farmers and ranchers can’t afford to wait for Washington. That’s why we’ve built a private solution that delivers what MCOOL promises—and more.
Certification That Works Today
Our Made in USA Certified® and Product of USA Certified® programs give ranchers the ability to prove their cattle are truly born, raised, and processed in the United States. Backed by Blockchain, AI, and IoT verification, every step from birth records to processing can be securely tracked and audited.
This isn’t just about paperwork. It’s about:
- Food Security: Protecting the U.S. supply chain from foreign manipulation.
- Healthy Food: Ensuring schools, families, and military buyers get trusted beef with transparent origins.
- Market Access: Preparing farms and ranches to sell directly into USDA programs, DoD procurement, and school lunch systems.
Aligned With National Priorities
Leaders at the federal level are increasingly clear:
- Robert Kennedy Jr., Secretary of Health and Human Services (HHS), has emphasized that nutrition and food security are national security issues.
- Dr. Rollins at USDA has underscored the critical role of origin verification and labeling transparency in protecting U.S. producers and consumers alike.
Made in USA One® delivers on both priorities — combining nutrition and supply chain integrity into a single certification framework that farmers can access today.
Little Beef vs. Big Beef
The truth is simple: Little Beef is fighting Big Beef. Family ranchers can’t match the lobbying power of multinational packers—but with independent, verifiable certification, they can compete on trust, authenticity, and consumer confidence.
When and if MCOOL is reinstated, it will add more teeth. But we don’t need to wait. Made in USA One is delivering now.
👉 Learn more at https://miusa.one
Made in USA One® Steps Up Where Washington Won’t: Delivering Truth in Labeling for America’s Farmers
A Private Solution with Public Power
- Beyond Legislation — MIUSA.ONE provides auditable certification today, proving where cattle were born, raised, and processed.
- Immutable Trust — Using blockchain records, AI-driven verification, and IoT sensors, every steak, burger, or school lunch ingredient can be tied to its true origin.
- Government-Ready Farms — Certification prepares producers to sell directly into USDA programs, DoD procurement, and public school lunch systems, ensuring compliance with federal sourcing requirements.
Leveling the Playing Field
For decades, “Big Beef” has blurred the lines between imported and U.S.-raised cattle, undercutting ranchers who play by the rules. By contrast, Made in USA One’s system:
- Protects family farmers by validating their cattle as truly U.S.-born, U.S.-raised, and U.S.-processed.
- Empowers consumers with TRUST but CERTIFY labeling, which they can scan and verify.
- Prepares small producers to compete for military contracts, federal food programs, and state/local school lunch initiatives.
About Made in USA One LLC
Made in USA One is the nation’s trusted authority for Made in USA Certified® and Product of USA Certified® validation, covering farms, fisheries, oysters, and food systems. Veteran-owned, CAGE-coded and SAM-registered, MIUSA.ONE integrates Blockchain, AI, and IoT into every certification process. Its mission: defend U.S. farms, strengthen supply chains, and deliver the truth in labeling that government alone cannot provide.
For more information, visit: https://miusa.one
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